Serving a "Segment-of-One"

Your customers expect access to the media they want, at anytime, and on any device across all digital channels. Direct-to-consumer subscription models paired with over-the-top media streaming are rapidly skyrocketing consumer expectations in their ‘cord-cutting’ transition to digital. Now they demand experiences as simple and easy to use as those delivered by Apple, Google, and Netflix. However, the biggest challenge incumbent providers face is the limitations of their own legacy systems. 

Download the Media & Entertainment industry guidebook to discover:

  • How accelerating demand for streaming consumption is redefining the industry
  • Why digital-first customer engagement models are critical to survive in the 5G age
  • New opportunities to innovate resulting in accelerated time-to-market, increased cross-sell and upsell, and consistent delivery of intuitive customer engagement 

Transforming Subscriber Management in Media and Entertainment

Copyright © 2020 Vlocity, A Salesforce Company